Tried and True Networking Tips

People often ask me how I’ve had an action plan for networking for past 20+ years. Here are some strategies that have worked for me. Here are a few: Don’t walk around handing out cards and collecting cards in return. You are at the event to meet new people and find...
The Magic of Media

The Magic of Media

When I traveled to New York City for business recently, my mom tagged along. Having never really seen the city she hoped to knock a few bucket list items off her list. Among them, was meeting Robin Roberts from Good Morning America (GMA). She, along with many people,...
The Importance of Finding the Right Media Placements for Clients

The Importance of Finding the Right Media Placements for Clients

My client, Dr. Casey Cooper is a world-renowned sports psychologist who seeks to understand the impact that sports have on athletes and their families, as well as the way that psychological factors impact physical performance. In a conversation with her, she brought...