Tips for breaking a big goal into manageable tasks

Big goals are often overwhelming. Here are 5 tips for breaking big goals into smaller tasks. Quick wins – Identify one to three things you can do that will move the needle forward on a task and cross it off your “to do” list. Having a sense of accomplishment...
Tips for Keeping Mobile Devices Charged

Tips for Keeping Mobile Devices Charged

You know what I’m talking about – you are at a conference and right about the time you start to need an afternoon snack, your phone decides it needs a power boost as well and the battery starts rapidly declining, if you are dealing with energy...
The Marshall Plan – As featured in California Business Journal

The Marshall Plan – As featured in California Business Journal

Elaine Marshall takes clients to new heights of exposure by getting them in front of leading media outlets and journalists to tell their unique, intriguing stories. By Lee Barnathan, California Business Journal This article originally appeared in California Business...
Get Your Message Across with Simplicity

Get Your Message Across with Simplicity

I received an email this morning from Phil Pallen (www.PhilPallen.co) that I just had to share. Here goes: We all have an opinion, and we all want to be heard. When you work remotely, like I do, a lot of the relationships built with clients are via email. Writing...

Tried and True Networking Tips

People often ask me how I’ve had an action plan for networking for past 20+ years. Here are some strategies that have worked for me. Here are a few: Don’t walk around handing out cards and collecting cards in return. You are at the event to meet new people and...
The Magic of Media

The Magic of Media

When I traveled to New York City for business recently, my mom tagged along. Having never really seen the city she hoped to knock a few bucket list items off her list. Among them, was meeting Robin Roberts from Good Morning America (GMA). She, along with many people,...
The Importance of Finding the Right Media Placements for Clients

The Importance of Finding the Right Media Placements for Clients

My client, Dr. Casey Cooper is a world-renowned sports psychologist who seeks to understand the impact that sports have on athletes and their families, as well as the way that psychological factors impact physical performance. In a conversation with her, she brought...
Buzzworthy: The California Women’s Conference

Buzzworthy: The California Women’s Conference

After a hiatus and no longer affiliated with the California Governor’s office, The California Women’s Conference (CWC) returned to Long Beach. Elaine Marshall was tapped as part of the CWC’s PR team to help publicize the reinvigorated California Women’s Conference in...
Standup for the Cure

Standup for the Cure

Buzzworthy: Standup for the Cure Raises $60K for Cancer Research; Sets World Record Founded by breast cancer survivor, Judie Vivian, Standup For The Cure is a non-profit that raises funds for early breast cancer detection for the Orange County Affiliate of Susan G....